Brian Billick was the head coach of Baltimore Ravens for nine years and led them to Superbowl XXXV victory over the New York Giants. A passionate speaker, Billick has shared insights on building a great team which we can now apply to business. Here are some of them.
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Key to team chemistry
Consider the analogy of making a bacon and egg breakfast: while some team members are involved, others are committed. Your company needs a mix of both. Around 30% of your team should be deeply committed ‘gatekeepers’. These individuals are pivotal in maintaining the team’s direction and morale. Developing these key players, or finding them if they’re not already part of your team, is essential for effective leadership and a cohesive team.
Importance of SMART goals
For your company to thrive, set SMART goals: specific, measurable, attainable, realistic, and timely. Inspired by Simon Sinek’s insights, it’s not just what goals you set, but why you set them that matters. Your team needs to understand and share the vision behind these goals. Aligning your team’s actions with the company’s mission ensures everyone is invested and moving in the same direction.
From good to great teams
What distinguishes a good team from a great one is the balance between following instructions and innovative thinking. Billick talks about how in some cases, players deviated from his plan. This illustrates the value of initiative within the framework of the company’s mission. To keep an eye on it, open and honest communication is key. It helps to maintain the team’s morale and effectiveness.
Leadership commitment
Leaders in your company must embody the values and goals of the business. Their belief in the company’s mission and their consistent actions will inspire and guide the rest of the team.
Leaders like Steve McNair and Ray Lewis, who are deeply invested in their teams, set an example. They show that when leaders are genuinely committed, it elevates the entire team, fostering a strong, unified, and successful group.
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In conclusion, building a great team in your company involves: fostering team chemistry, setting and aligning with SMART goals, differentiating between good and great teams, and ensuring leadership commitment. These principles, drawn from the world of sports, are universally applicable and can guide your company towards building a successful and cohesive team.
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